FleetFile (working name)
Idea status: Idea stage · Target: an MRR ladder ($1k → $50k by month 24) instead of one fixed number · Verdict: No as described. Go, small, as DOT paperwork for private trade fleets (landscaping first), with a day-45 kill test. · Last updated: 30 Sept 2026
Start here → WHAT-TO-DO-AND-AVOID.md: odds at each MRR level (with conditions, ~15 hrs/week vs full-time: $1k ~45% / 60%, $5k ~18% / 30%, $10k ~8% / 16%, $20k ~3% / 7%), customer math, 12 do's, 14 avoids, checkpoints.
Where this idea came from: the 30 Sept 2026 micro-SaaS idea catalog, idea E5 (../_research/2026-09-30-micro-saas-idea-catalog.md): "DOT/fleet compliance for small carriers". The named evidence is Whip Around (~$10M ARR in Oct 2024, a Latka estimate). The suggested solo start was DQ-file automation for 1–20 truck fleets, or non-trucking DOT holders such as landscapers and HVAC firms, sold through the Geotab and Samsara marketplaces. This assessment tests both and picks the second, for reasons verified in research/10.
"FleetFile" is a working name. Check trademark and domain before using it publicly.
Research was run on 30 Sept 2026, with a confidence level on each claim. It includes counts pulled directly from FMCSA's Company Census File. See research/10-verified-research.md.
Folder layout
fleetfile/
├── WHAT-TO-DO-AND-AVOID.md ← final analysis and decision (read first)
├── README.md ← this index
├── analysis/ ← the investor-style assessment
│ ├── 00-one-page-brief.md
│ ├── 01-verdict.md
│ ├── 02-market-reality-check.md
│ ├── 03-feature-scrutiny.md
│ ├── 04-expanded-feature-catalog.md
│ ├── 05-pre-mortem.md
│ ├── 06-fundability.md
│ ├── 07-gaps.md
│ └── 09-assumptions-and-open-inputs.md
├── plans/ ← execution plans
│ ├── 08-90-day-plan.md
│ └── 11-24-month-gated-roadmap.md
└── research/ ← verified, cited evidence
└── 10-verified-research.md
File numbers match the other ideas in this portfolio, so cross-references like "doc 08" work the same way.
Documents
| # | Document | What it answers |
|---|---|---|
| — | WHAT-TO-DO-AND-AVOID.md | Final decision: MRR ladder, Tier A/B, founder-only conditions, customer math, 12 do's, 14 avoids, checkpoints |
| 00 | analysis/00-one-page-brief.md | The whole assessment on one page |
| 01 | analysis/01-verdict.md | MRR ladder for each segment and time commitment, Tier A/B, fundable yes/no |
| 02 | analysis/02-market-reality-check.md | Four segments scored, carrier counts from the FMCSA census, competitors and prices, vitamin vs painkiller, market size |
| 03 | analysis/03-feature-scrutiny.md | The idea's four stated features classified for the chosen segment |
| 04 | analysis/04-expanded-feature-catalog.md | About 45 features small fleets ask for, classified and prioritised |
| 05 | analysis/05-pre-mortem.md | Top 3 causes of death, their warning signs, whether each is fixable |
| 06 | analysis/06-fundability.md | Would I invest, the skeptic's questions, proof points, bootstrap vs raise |
| 07 | analysis/07-gaps.md | Gaps to pay, renew and refer, plus liability, regulation, marketplaces and team |
| 08 | plans/08-90-day-plan.md | First 90 days, week by week, for both time commitments |
| 09 | analysis/09-assumptions-and-open-inputs.md | Assumptions made, and the inputs that would change the verdict |
| 10 | research/10-verified-research.md | Cited research with confidence levels, census method, what's still unverified |
| 11 | plans/11-24-month-gated-roadmap.md | Month 0–24 phases, gates, revenue path, budget guardrails |
Caveat
Team, access to trade owners and hours per week available were not provided. The assumptions are in analysis/09. Still unverified:
- whether trade owners know the 10,001 lb rule applies to them, and what makes them act;
- each state's intrastate weight threshold for Part 391;
- Samsara and Geotab marketplace fees or revenue share (neither publishes them);
- FCRA and DPPA duties if the product orders MVRs;
- owner complaints on Reddit and trade forums, which weren't searched.
See research/10.